Our Name
One of the first questions that people ask is "Where does the company name come from?" There were a number of reasons why we chose this name:
- The ThreeWill Philosophy - The Three in ThreeWill is based on our belief that a balanced focus on People (the who), Process (the how) and Technology (the what) on projects will help us to deliver better solutions for our clients.
- Our Corporate Values - Freewill is a core company value. Freewill is a value that reminds us that we have the freedom to choose to make the right decision, which can often be difficult, to help each other and our clients to succeed.
Our Tagline
Our value of Freewill helps to explain our tagline, "Choose to Succeed." We all make daily decisions, but do we choose to take the path that will ultimately lead to success? At ThreeWill, we want to grow as a company by choosing the often difficult path when challenged.
Our Logo
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Finally, the name and tagline provide background on the meaning behind the logo. Besides the obvious merging of a T with a W for ThreeWill, the logo represents a door - a symbol of a choice to be made. Also, the three pillars in the logo are a reminder of the balanced focus on People, Process, and Technology. |
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